elitePath HQ
Selected work

Portfolio

The work we are most proud of sits at the intersection of clear strategy and precise execution.

Case Study 01

Kena Logistics

Client

Kena Logistics

Industry

Logistics

Scope

Digital Marketing

Platforms

Facebook, Instagram, WhatsApp

Kena Logistics needed to move beyond word-of-mouth and build a predictable pipeline of new business. They had a strong operational track record but no digital presence to match it.

We built their digital presence from scratch: brand identity, social media ad campaigns on Facebook and Instagram, and a structured WhatsApp sales playbook for their team to convert inbound leads consistently.

Facebook & Instagram Ad Campaigns

  • Audience research and segmentation for logistics buyers
  • Ad creative: static and short-form video
  • Campaign structure: awareness, consideration, and conversion layers
  • Ongoing weekly optimization and reporting

WhatsApp Sales Playbook

  • Custom opener scripts for cold and warm leads
  • Objection handling frameworks for common pushbacks
  • Follow-up sequences with timing and tone guidelines
  • Team onboarding and script walk-through session

Brand Presence

  • Social media profile setup and optimization
  • Content templates for ongoing posting
  • Visual identity aligned to a professional logistics brand
Case Study 02

CareerEx

Client

CareerEx

Location

Nigeria

Scope

Full Platform Development

Stack

Full-Stack, MongoDB

CareerEx is a Nigerian EdTech platform training youth across eight tech tracks: Backend, Frontend, Data Science, Cybersecurity, Product Management, Product Design, Data Analytics, and AI Automation Engineering. Graduates enter a Talent Incubation Programme where they work in structured, team-based product sprints on real builds.

We built the entire platform from the ground up: the learning management system, course delivery infrastructure, survey and feedback tools, a leaderboard and gamification layer, public-facing portfolio pages for graduates, a referral system, and the full payment and enrollment flow. The platform now serves over 25,000 enrolled learners, with 1,100+ trained, 600+ incubated through the Team Immersion Programme, and an 85% course completion rate. Graduates have been placed at Access Bank, Wema Bank, FCMB, and Stanbic IBTC.

25,000+

Enrolled learners

1,100+

Trained graduates

85%

Completion rate

CareerEx platform screenshot

Learning Platform & Course Delivery

  • Full LMS built across separate frontend and backend services
  • Structured course delivery with progress tracking per learner
  • Survey and feedback tooling embedded in the learning flow
  • Leaderboard and gamification to drive completion and engagement

Graduate Ecosystem

  • Public portfolio pages for every graduate in the programme
  • Referral system to grow the learner base organically
  • Talent Incubation Programme tooling for team-based product work

Enrollment & Payments

  • End-to-end payment and enrollment flows
  • MongoDB data layer for learner records and programme tracking
  • Deployed across independent frontend and backend services
More work

Case study coming soon

Case study coming soon

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